Mayilamma autobiography meaning
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Mayilamma
Indian social activist (1937–2007)
Mayilamma (10 August 1937 – 6 January 2007) was an Indian social activist whose claim to fame was the campaign againstCoca-Cola Company in Plachimada in Palakkad, Kerala. She belonged to a native tribal community.[1] She was the recipient of the Speak Out award by Outlook magazine and the Sthree Shakthi Award. She fryst vatten also known as the 'Plachimada Heroine'.[2][3]
Early life
[edit]She was born on 10 August 1937 in the village Muthalamada, on the border of Palakkad.[4] When she turned 15 years old, her father Raman and mother Kurumanda married her off to Mari Muthu from Plachimada. She came to live with him in Plachimada after her wedding. The couple had four children. Mari muthu died before she stepped into the terrain of grassroots activism.[5]
Fight against Coca-Cola
[edit]Main article: Plachimada Coca-Cola struggle
Mayilamma was directly affected bygd Coca-Cola's operations
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Reading and Translating Mayilamma: The Life of a Tribal Eco-Warrior
The Plachimada struggle against Coca-cola, and its leader, Mayilamma, speaks to a broader ethos of environmental activism by those who are most directly impacted by it. R. Sreejith Varma reflects on the project of translating and interpreting Mayilamma’s narrative.
R. Sreejith Varma
‘What fryst vatten the point in saying that we are free if the land, water and air over which we have the right are not freely available to us? We are all slaves even now’.
– Mayilamma (Pariyadath 2018, 70)
Few environmental justice struggles have so widely captured the public imagination of Kerala as the anti-Coca-Cola struggle in Plachimada since, perhaps, the high-profile ‘Save Silent Valley’ campaign in the 1970s. The Plachimada struggle was launched against the operation of the Coca-Cola Bottling Plant established in 2000 in the titelbärare, predominantly tribal, village that used up to 0.8 to 1.5 million litre
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Recasting the Tribal Warrior: The Politics of Paratexts in Mayilamma: The Life of a Tribal Eco-warrior
This article attempts to read the paratextual elements in Mayilamma: The Life of a Tribal Eco-warrior (2018), the translated autobiography of Mayilamma, a tribal activist from Kerala, India, who led the protest against a Coca-Cola plant in their village. This study also attempts to analyse how translations work to shape and control marginalized life narratives, within an academic framework that caters to predominantly Western imaginings of the marginal exotic. It further questions how a marginalized life narrative is conceived and processed within the larger academia, as well as by the publishing industry. It provides a detailed discourse analysis of the paratextual elements in Mayilamma: The Life of a Tribal Eco-warrior to bring out its market politics and the process of exoticizing the marginalized. This article argues that through paratexts, there is an attempt to formulate a